Services / Marketing Programs



Online-2-Offline (O2O)

The premier solutions for your automotive dealership offering an optimal mix of digital, social and traditional marketing. Each program that is listed below is backed by our O2O efforts to ensure your dealerships needs are met across all platforms.

O2O Marketing – Credit Challenged Customers

A true multi-channel approach supported by our in-house BDC / CRM services to take ALL the guesswork out of closing secondary customers.
- What’s Included:
  - 4-week program targeting credit challenged customers
  - Radius BDC and CRM
  - Social media branding & constant lead generation
  - Multiple email marketing campaigns
  - Firm-offer credit mailer
  - Google SEM campaign (Search Engine Marketing) and display ads
  - Remarketing postcards / digital ads
We do all the front-end work to screen the customers and set personal appointments with your management team. FULL 365 days follow-up included with every campaign.

Connect O2O – Professionally Managed BDC

Get your “Perfect World BDC” that is professionally managed and open from 8 am EST. to 11 pm PST. You will easily double your production and reduce costs by a third. At the same time ALL with zero headaches, hassles or worries from trying to keep low-skill workers in the dealership.
- 100% Dedicated reps to your dealership
- Fully trained appointment setting sharks
- Full-time BDC reps working 45 hrs per week
- Active professional management of your team
- All inclusive – HR, recruiting, telephony, hardware, etc,

O2O Marketing – Tax-Max Program

This program combines the Tax Max Elite instant refund program with our proven O2O Essentials Marketing campaigns, which drives in customers, PLUS gives customers instant access to $1,500 cash for down payments.
- Radius BDC and CRM
- 4-week program targeting credit challenged customers
- Social Media Branding & lead generation
- Email marketing campaign
- Firm-offer credit mail
- Google SEM campaign (Search Engine Marketing)
- Remarketing Postcards and digital ads
Radius will process your customer’s tax refunds and provide up to $1,500 cash for instant down payments.
We do all the front-end work to screen the customers and set personal appointments with your management team. FULL 365 days follow-up included with every campaign.

O2O Marketing – Prime Customers

The best multi-channel program targeting trade equity customers and your database.
- Radius BDC / CRM included
- 4-week program targeting credit challenged customers
- Social Media Branding & lead generation
- Email marketing campaign
- Trade Equity mail
- Google SEM campaign (Search Engine Marketing)
- Remarketing Postcards / digital ads
We do all the front-end work to screen the customers and set personal appointments with your management team. FULL 365 days follow-up included with every campaign.

Standard Direct Mail

The original best in class Radius Credit Mail program with more than 400 clients across 39 states! We target the perfect customers and drive them directly to your dealership.
- Radius BDC and CRM included – we do all the front-end work to screen the customers and set personal appointments with your management team. FULL 365 days follow-up included with every campaign.
- Credit Mail, Buy Back and Bankruptcy mail programs available

O2O Social / Digital program

Multi-platform Social / Digital program with instant results!
- Radius BDC and CRM included
- 4-week program targeting credit challenged customers
- Social Media Branding & lead generation
- Email marketing campaign
- Google SEM campaign (Search Engine Marketing)
- Remarketing Postcards and digital ads
We do all the front-end work to screen the customers and set personal appointments with your management team. FULL 365 days follow-up included with every campaign.

"What a great month, haven’t seen the final numbers yet but definitely the “Best Month” in years."

Tim Burns - Roger Beasley Mitsubishi South

"The Radius marketing program continues to provide a steady flow of “Motivated Car Buyers” throughout each month!"

Brian Brooks - Ray Skillman Mazda

"The biggest difference with Radius is their BDC actually makes qualified appointments. The customers that come on appointments that Radius sends to us are here to buy a vehicle. That is why I will continue to re-sign with them, they are the only company that I have worked with so far that actually does what they say they will do."

Matt Evans - Lee Ford Lincoln

"We have used the Buy Back Program with Radius for a few months now. We have had great success with it. Radius has already done the work and set the customers appointment. They come in with positive equity with the Buy Back Program and are ready to make a decision to buy a car today. It has been great!"

Ryan Lafoon - Boyd Chrysler Dodge Jeep Ram of South Hill, Virginia

"We have been using Radius for a few months now. Everything has been going exactly as promised. Shortly after signing up, people started showing up at the dealership, stips in hand ready to buy. I recommend using Radius."

Zack Hansen - Modern Classic Motors

"This market doesn’t get good returns from mailers, but I tried it with Radius because of the social media aspect. It worked – $47,000 profit in March. We had even better results the third month running and have been a customer ever since."

Chris Allender - Southern Chevrolet

"Radius does a great job for us. Their Business Development Center stays in touch with all the customers, sets our appointments, gets everything structured and ready. Our sales rep is awesome. We have delivered a lot of cars, made a lot of money and had a lot of fun!"

Jan Jackson - Community Chevrolet

"We have been using Radius for months, they send customers ready to buy with all their paperwork in hand. We keep using them because the ROI makes sense. We sell lots of cars and so will you!"

Adrian Williams - Red River Ford Lincoln

"The product and services that I receive from Radius Marketing Group has been a service that has over exceeded its expectations. It has taken the man power out of my daily work and has given me more time to execute loans and produce more deliveries every month. For 3 or 4 years now, I have had a terrific relationship with Jeremy Rettig and Radius Marketing Group. I have plans to expand to other markets in the near future."

Steve Cervin - Sellers Buick GMC

2020 Radius Marketing Group | 813.434.4103